Monday, 8 December 2014

AUDIENCE + INDUSTRY: The Gant Rule

Definition of the Gant rule
The Gant rule simply states that an average significant hit has 10 times the amount of box office in the USA than the UK. We tested this by looking at Hunger Games Mocking Jay part 1. It made £22m in the UK and $258 in the USA proving the Gant rule.

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